How can integrating Odoo ERP with E-commerce help businesses?

The world is rapidly moving towards digitization. Digitization has changed a lot for businesses in terms of E-commerce. No one would have ever imagined that shopping can be this easy with the help of e-commerce. From a matchbox to expensive electronic gadgets everything is available at your door step with the help of e-commerce. Global E-commerce has generated revenue of $25.6 trillion. Internet and online shopping have forced businesses to sell everything online. Online sales are very high nowadays than retail store sales.

Developing an E-commerce store and also maintaining it is a challenging task. Online business comprises of various tasks such as inventory, shipping, invoicing and feedback management. Managing all this process with multiple softwares requires a lot of manpower and also can result into human errors. For an efficient online business management there is only a need for simplified all in one tool that manages all this process. This is where integrating Odoo ERP with E-commerce comes into picture.

Odoo ERP & E-commerce Integration

Odoo is an all in one software covering all aspects of business ranging from HR, Sales, Project, CRM, and a lot more. Odoo helps business owners to set up an e-commerce store within short span of time using Odoo website editor. Connecting Odoo ERP with E-commerce helps you in managing tasks like Products, Sales, Orders, Inventories, shipping, tracking etc.

1.) Product Management

Product menu helps in managing products. Products can be added, viewed and also new one can be created with this. Even the details of the products can be provided.

2.) Order Tracking

Orders menu of Odoo helps to view orders for e-commerce platform. With this module customer details, invoice and pricing details can be allocated. Status of the order can also be viewed with this.

3.) Shipping

Odoo integration with E-commerce allows the use of add-on connectors for smooth management of shipping activities. Odoo allows to integrate shipping with various carriers such as DHL, FedEX, UPS. Once the process is finalized users can track their product status.

4.) Payment

Odoo E-commerce integration allows to integrate with various online payments like PayPal, Stripe, Ogone, Authorize.net. Cash, Cheque, debit and credit cards options are also available. You can select the suitable payment gateway options for your e-commerce store.

5.) Pricelist & Taxation

With the pricelist feature price for products can be decided and generated. Pricelist can be decided based on various attributes. Odoo has already configured the fiscal package in the backend system for the taxation purpose. Taxation module helps business owners in automating tax processes according to current tax slabs of the particular region.

6.) Customer Feedback

Odoo has the feature of “Survey” which allows user to give honest reviews regarding products and process. With these feedbacks you can make strategies regarding it. This will help in improving customer experience.

Benefits of integrating Odoo ERP with E-commerce

1.) Complete Solution

As mentioned above integrating Odoo with E-commerce helps in managing products, shipping, payment, customer feedback, sales and inventory management. All the information like product, inventory details, shipping, everything is available at one place.

2.) Multi store Management

Businesses may have multiple stores at different locations and managing them separately is a tedious task. But with Odoo E-commerce integration multiple stores at different locations can be managed with single software. With this single solution managing inventories of various stores become very easy.

3.) Profitability

As Odoo helps in getting real time statistics a proper analysis can be made with the help of reporting. Stock can be managed automatically. Integration helps in achieving high profitability by accurately analyzing sales and stock level.

4.) Social Media

Odoo helps in integrating various social media platforms like Facebook, Twitter, Linkedin with e-commerce. Social media integration helps in managing leads and inquiries and convert them into sales. Social Media campaigns initiated for promotional activities can be managed with the help of this integration.

5.) Completely Modular

Odoo is completely modular and allows you to add modules to your e-commerce store. This modules then helps in extending the features and capabilities of your e-commerce website.

From the above stated points you must have understood how Odoo can help you setup E-commerce store and generate good revenue. Odoo is the best option for small and medium scale businesses to get into e-commerce space with minimum investment.

Braincrew Apps is a software development company providing Odoo development services. If you are looking to integrate Odoo with your existing online store or are looking to develop a whole new Odoo E-commerce website for your business, then Braincrew Apps is the best option for you.

Email: sales@braincrewapps.com

Disclaimer: Images used in the article are properties of Odoo SA